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Welcome to Alpha
Enjoy three £100 Vouchers
If you purchase a select camera up until 31st March 2023 and register it on 'MySony,' between 12th October 2020 and 15th June 2023 (included) and indicate you would like to receive marketing emails*, Sony will email you three £100 cashback vouchers within 24hrs to use against the purchase of select lenses. You simply need to purchase your select lenses prior to 30th June 2023 and submit your claim to Sony, who will give you the £100 via cashback. Click here to read more on the step by step process >
*This part ensures that you'll receive your cashback codes correctly
Cashback Claim Process FAQs
When do I have to have purchased my eligible Sony camera?
You will need to have purchased your eligible Sony camera by 31st March 2023. You'll then need to make sure that you register your new purchase on'MySony'.
How do I register my purchase on My Sony?
Juust head to www.sony.eu/mysony to register your camera purchase. You'll need to make sure your eligible Sony camera has been registered on My Sony between 12th October 2020 and 15th June 2023.
How do I purchase a qualifying Sony lens?
Simply browse from this list of qualifying Sony lenses >
Where do I go to claim my cashback on a subsequent lens purchase?
Once you have purchased your qualifying lens, go to www.sony.co.uk/promo/welcome-to-alpha to claim your £100 cashback.
Can I use all three vouchers on one purchase?
You can use only one voucher per qualifying lens purchased.
How long do I have to claim my cashback?
Claims for lenses must be submitted before 31st July 2023.
Full list of qualifying Sony lenses
Click here to view the full list of qualifying Sony lenses >
