Tips for Wedding Photographers from Top UK Pro John Nassari
Last week we hosted a Wedding Photography Masterclass in conjunction with Olympus and professional photographer John Nassari at the beautiful Manor by the Lake in Cheltenham. Under the guidance of John, we gathered together 30 O-MD E-M1 Mark II cameras, some of our favourite clients and set about shooting 3 different sets at the Manor.
Before we got started we managed to pull John aside and get his thoughts on wedding photography, Olympus and how to get started.
Here's what John has to say to fledgeling wedding photographers;
"It's a saturated market... Have drive and stay at it." You must believe in yourself and your product. The main take away here is to not be fickle. It's going to be tough to get started and you can't be fickle. You'll have to be steadfast in your commitment to yourself and improving your brand while you're getting started.
"When you start out you might not be given high-end things, you might be getting couples who are lovely but aren't the right look for your book... so doing shoots like this suddenly your book has professional models in it." Your first shoots aren't likely to be high-end bookings and you won't likely have access to high-end gear. Attending workshops and events like this one means your portfolio will have professional models in it and it will add to the quality of your website. These are also the best places to learn about the latest developments in photographic equipment and the opportunities they present.
"Make connections. Networks. Go to events, go to photography shows..." Be sure to network with suppliers, event planners and venues. They will be a reoccurring presence in your business and are one of your most powerful tools for marketing yourself. By establishing a good working relationship with venues, planners and event managers you'll secure yourself a reputable recommendation that could lead to repeat business.
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